|
|
|
Selling
door-to-door:
What AMWAY won't even tell you.
This selling door-to-door tutorial is brought to
you by: The Richard I. Prute medical
foundation.
Today
you will learn the art of door to door selling. Contrary
to popular belief, door to door selling is not a matter
of how well you know your product, not a matter of
how well you know your customer, and not even a matter
about how well you know your customer's dog. Door
to door selling is really about being persistent,
fast, and annoying enough to get your customer to
buy things just to get rid of you. But door to door
selling isn't for everyone. You should reconsider
door to door selling: if you have a fear of losing
limbs, if you have a fear of rabies, if you have a
fear of rejection, or if you are currently, or may
be at risk of having heart attacks. With this said,
I will now teach you the ropes of door to door selling.
Assuming you are intellectually, physically, and emotionally
capable of selling door to door, by the time you're
done with this tutorial, you will be able to sell
anything (and I mean anything) to your clients. This
includes: things they don't need, things they don't
want, things they already have, and things they've
already donated to Goodwill. YES, you will learn it
ALL in "How to sell door to door: What AMWAY won't
even tell you"! I have EVEN decided to give a few
sample scenarios. Yes friend, it is your lucky day.
Techniques...
Memorize this stuff and take it to heart!......or
face the consequences. It's your choice.
The Doorbell Technique.
When you walk up to the house, you need to remember
that the only thing standing between you and your
customer is the door. The way you ring the doorbell
determines whether you will sell whatever you are
selling, or just walk on to the next house. Ring
that doorbell as if your life depended on it!
Once just isn't enough sometimes. Make your customer
aware that there's someone standing outside. If
you're lucky enough, they may even mistake you for
an impatient family member who was unfortunately
locked out.
The "Go Fetch!" Technique
After many conversations with seasoned door to door
salesmen, I have come to the conclusion that the
biggest potential threat to the seller is the family's
pitbull. Before you give up, remember:
Dogs usually sleep more often than not.
Dogs aren't necessarily the sharpest mammals in the
world.
Dogs will do just about anything for a nice, juicy,
scented, rubber steak.
What
I'm trying to say is to bring a chew toy, and throw
it as far as you can when you see that dog. Throw
it as if your life (or at least a few limbs) depended
on it....because they just might.
Sacrificial Technique
Some customers think that they just don't want what
you're selling, and will slam the door right in
your face when you offer what you're selling to
them. Although this isn't very nice, it's the typical
response of an ill-mannered house wife. As loyal
door to door salesmen, we are here to prove to them
that they need what we're selling, and that they
absolutely can't live without our product. Futhermore,
we will go through any trials and tribulations,
any hardships and losses, any....any...well any
other things to show them how much they really,
really want what we have to sell.
The Running Technique
Sometimes angry customers may resort to physical
violence and inflict bodily harm upon you. When
this happens, assume that the customer does not
have good intentions in mind; leave all of the objects
you want to sell there and run as fast as you can
to the door. You will lose more money paying for
your three-month hospital stay then you will make
by selling the customer your products.
Your door to door selling experience may go just
fine...but chances are it won't. Here's what gets
'em everytime.
Ok, you've just walked up the door of an average
American household, and you've given your salespitch,
and they're about to slam the door in your face;
here's what to do.
A.
Use the sacrificial technique, and then have an emotional
breakdown. Tell them your kids are sick, your spouse
is sick, your hamster is sick, and you are sick. Tell
them if you can't sell sell your product, you can't
pay the doctor. Tell them if you can't pay the doctor,
then you can't pay the rent. Tell them if you can't
pay the rent... (you get the idea). (Use this technique
only if you are in these circumstances)
B. Set up your table just inside the door and tell
them you're not leaving until they buy two of everything.
C. (Bring a carpet cleaner and cleaning solution for
this choice)"Accidentally" dump a can of non-washable
ink on a nice, new carpet of your customer's. Once
your customer finds that they can not pick up the
ink with their normal carpet cleaner, offer to help
them in their time of need by selling them your Hany-Dandy
Picker-Upper carpet cleaner for the low, low price
of $399.99 (plus tax of course). Once the customer
finds that your carpet cleaner will not clean up the
mess either, offer to sell them your $99.99 cleansing
solution that is guaranteed to pick up just about
anything... just about. Once they find that that won't
help them with their mess, tell them you need to be
going on your way...because you do if you want to
avoid getting hurt.
D. (This is probably the safest and most successfull
option.) Tell them that their rival next door neighbor
bought one. Then tell them that if they buy one, you
will sell them a second one for a whopping 13.65%
off. If you can talk them into buying two of your
product, you can now go back to the rival neighbor's
house and proudly tell them that THEIR rival next
door neighbor bought two of your product. The other
next door neighbor will want to naturally out-do their
next door neighbor, which could leave you selling
to those two houses all day long.
This
concludes my how to tutorial for this month and
all I have to say is: GO GET 'EM SOLDIER!!! I hope
these little tidbits of knowledge will help you
as much as they have [not] helped me. Oh, remember,
if anything goes wrong it's not my fault.
|
|
